Authentication in 2025: What’s Working, What’s Broken, and What’s Next

Get the full report:   Civic Auth Insights Report

Authentication plays a huge role in our digital lives, and often goes unnoticed. It’s one of those tools that you set and forget, unless something goes wrong and your users can’t access the application. But how do builders feel about current available authentication methods? What challenges do organizations face in providing secure yet seamless experiences?

To dig into these questions, we created the Civic Auth Insights Report, featuring findings from in-depth interviews with industry experts and extensive research on authentication trends. We explored what’s working, what’s not, and where things are headed next.

How we did this

We talked to builders in both web2 and web3 spaces to get their take on today’s authentication landscape. Their perspectives, combined with industry research and real-world case studies, help paint a full picture of what’s happening in the space.

Key themes

Security vs. convenience. Builders want a frictionless experience both for their teams and for their end users, but security remains a top priority. The trick is finding the right balance between easy access and strong protection.

‍The shift to passwordless auth is here. Traditional passwords are increasingly seen as outdated. Instead, developers are turning to biometrics, passkeys, and multi-factor authentication (MFA) to enhance security while improving user experience.

User trust and authentication friction. Many users still hesitate to adopt new authentication methods, especially when personal data is involved. The report highlights strategies to build trust while minimizing friction.

What comes next for digital identity. From decentralized identity solutions to AI-powered authentication, the report provides a glimpse into what’s next for secure digital interactions in the Web3 space and beyond.

By applying these takeaways, your business can refine your auth strategy in a way that improves security without sacrificing user experience. Ready to upgrade your auth game? Get in touch.

Get the full report:   Civic Auth Insights Report

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